In a strong market where homes are selling, there must be something terribly wrong with a home that doesn’t sell, right? Wrong!
It is actually the perception that too many days on the market must mean the property has problems and no one wants it for this reason.
Enquiries dramatically drop off if the home exceeds the average days on market.
Too many days on market ultimately comes down to two things;
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Not being marketed correctly and listed on all the property portals. This includes really bad photos by cheap agents or by owners wanting to do it themselves and don’t think it’s important.
Not being priced correctly. Our Select Date Sale method exclusive selling process reduces days on market and increases selling price for our clients.
I can understand that you want the best possible price for your home and listing it at a higher price will get you a better price but just think of yourself in the buyers’ mentality.
This is the key to get a higher price for your property.
The worst thing you can do is list at a higher price and start coming down in price as the weeks and months go by.
If you look at any property investor magazine they have huge amounts of data and one of the key indicators is vendor discounting.
One of the other key indicators of a desperate vendor, which is another data set in these investment property magazines.
This is how smart property investors look for good deals to find desperate vendors that have been on the market way too long and major discounting.
You may be thinking “I don’t need to sell right now I can wait around for a better price”. This actually damages your chance of getting a better price and can ultimately pressure you to take a lower price as it gets closer to your moving date.
Firstly you need a better than good agent, that is for sure.
The agent should be a seasoned veteran who has seen this a million times over and has a strategy to combat long days on market and to get the best possible price.
They will help you sell quickly and make buyers climb over themselves trying to outbid each other for your property.
We use the Select Date Sale method for most properties which has at this time of the market buyers queuing from around the corner.
Going back to what causes too many days on the market once you are confident that your property is going to be marketed correctly, and the agent can show you data of all the hits and reviews on your property there is only one thing that would be stopping buyers not enquiring, and it is usually the advertised price of the property.
For more advice on selling your home in the current market, call a Naked Agent today on (08) 6254 6333
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